History
InVita was established in 2009 in Moscow as a distributor of wide range of cosmetic, nutraceutical and functional food raw materials. Our managers have more than 20 years’ experience of work at the market.
Currently we cooperate with the range of suppliers from Europe, China, India and USA.
Mission
Development and suggestion of the unique innovational concepts, projects and ingredients for cosmetic, food and nutraceutical industry, which will allow final consumer get access to effective products and esthetic pleasure for the full life.
Product and supplier selection criteria
InVita positions itself as an expert in search of active ingredients for different areas. Core of the product portfolio consists of multifunctional active ingredients with intriguing marketing story, well substantiated efficacy data and reasonable price. Nature originated products based on scientific research are preferred.
Ingredient search criteria:
- actuality (natural origin + scientific research)
- uniqueness
- optimality
- efficacy testing
- marketing story
- easy application
We constantly monitor ingredient market to complete our product portfolio with the most interesting novelities
Supplier search criteria:
- own production, certification
- product originality
- high specialization and professionalism
- marketing and scientific service
- interest in cooperation
- long-term cooperation
- exclusivity agreement
- accuracy and reliability
- operational efficacy and flexibility
We provide our customers with support at all stages of the project: raw material market analysis, concept creation, ingredient suggestion at appropriate price range, technical support in formulating, local registration of ingredients, commercial deliveries and at production stage
Understanding of customer needs and individual concept suggestions create the base for successful product formulating.
Core working principles
- reliability
- responsibility
- trust
- innovation
- long-term partnership
- flexibility in terms of customers’ requests
- professionalism
- individual approach
Annually we attend and participate in main professional exhibitions and conferences.
- InterCHARM
- In-cosmetics
- Innovations and solutions in cosmetic industry
- Vitafoods Europe
- Vitafoods Russia and CIS
- Apteka
- Ingredients Russia
- Food ingredients Russia
Ingredients for Life.